Main Topics
Business
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Day 1– Introduction day
Day 2 – Business day
- How to generate a business idea?
- Starting a business from 0
- Business modelling
Day 3 – Business Tour in Artsakh
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Day 4 – Advertising day
- What is advertising? Types of advertising. (videos, practice)
- Media types
- Mediaplanning (game) and advertising budgets
- Non-advertisement promotion (PR, event marketing)
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Day 5 – Branding day
- Naming. How to create a Brand? (game)
- Color Marketing and Design (practice)
- Brandbook – what is that? (content, format, key principles)
- Brand Identity (videos, discussions)
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Day 6 – PR day
​- Media relationships
- Events
- Corporative responsibility programs
- Business image
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Day 7 – A contemporary Marketing day
- How to launch
- Clients & Competitors
- Digital Marketing (practice and game)
- Neuromarketing (game)
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Day 8 - Sales day
- Sales and Service
- Negotiations and EQ (developing game)
- Stress Management (practice, game)
- Merchandising (game)
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Day 9 - Finance & Management day
- What are risks about?
- External and internal resources (assessment)
- Business finance (game)
- Accounting
- Financial planning and strategy
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Day 10 – Presentation of participants' business projects
Day 11 – Business tour, awards, closing
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Day 12 - On the way
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Main Topics
IT fundamentals
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Day 1 – WEB day
- WEB fundamentals
- How does it work?
- WEB rules and standarts
- Advice from specialist
- Practice
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Day 2 - Design day
- Design fundamentals
- Design in Business
- Interface
- Best examples overview
- Do by yourself practice
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Day 3 – Familiar Tour of Artsakh
Day 4 – Code day
- Coding
- Coding Languages
- What results can we reach?
- How coders work?
- How to earn?
- Practice
Day 5– HTML-CSS day
- What is HTML?
- What is HTML-CSS?
- How to use it?
- what results can we reach?
- Practical advices
- Practice
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Day 6 - UI/UX day
- UI/UX design
Day 7 – IT business day
- IT in business
- Business rules
- Experience experience
- Guest speakings
- Interesting ideas
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Day 8 - Free Day for Project Development (with trainer support)
Day 9 - Free Day for Project Development (with trainer support)
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Day 10- Presentation of participants' business projects
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Day 11 - Business tour, awards, closing
Day 12 - On the way
Main Topics
Business English
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Day 1 – Introduction. Basics of Business English
Day 2 – Communication skills of Business English
Day 3 – Familiar tour of Artsakh
Day 4 – Vocabulary development. Marketing English
Day 5 – Business development. 1: Networking with customers
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Day 6 – Business development. 2: Networking with partners
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Day 7 – Writing English skills, document writing
Day 8 – Telephone communications: Messaging skills
Day 9 – Communication skills at meetings. Team work
Day 10 – Presentations Challenge
Day 11 – Business tour, awards, closing
Day 12 – On the way
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